RPF Systems empowers leaders and organizations to achieve ultimate performance through neuroscience-based executive coaching and strategic consulting. Our mission is to deliver science-driven, transformational solutions that align mindset, strategy, and operations—unlocking resilience, clarity, and growth in an increasingly complex world.
In addition, our Business Support Services provide integrated back-office solutions including fractional CFO support, executive assistant systems, and operational process design to help mission-driven professionals stay focused on what matters most.
Dr. Roy Fuñe is a transformational executive coach and expert in entrepreneurship, leadership, information technology management, project and change management, and holistic healing. As a certified consulting hypnotist, he integrates neuroscience, subconscious transformation techniques, and strategic insight into his coaching practice to help high-performing leaders break through barriers and achieve sustainable, high-impact results.
He holds a doctorate in Organization and Management, with interdisciplinary research that informs his multidimensional approach to leadership development and organizational growth. With over 25 years of experience in the IT industry—including senior executive roles, military service as a U.S. Air Force officer leading complex technical operations, and two decades in academia—Dr. Fuñe brings a unique, integrative lens to solving complex leadership and organizational challenges.
He currently serves as an MBA Professor at Southern New Hampshire University (SNHU), where he mentors emerging business leaders in leadership and change management. His prior academic appointments include Strayer University, George Mason University, DeVry University, and Prince George’s Community College, teaching both business and computer science at the undergraduate and graduate levels.
Through his commitment to service, thought leadership, and innovative coaching methodologies, Dr. Fuñe empowers clients and organizations to achieve Ultimate Performance™ by aligning mindset, strategy, and execution.
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